Customer relationship management systems were not created to run your client relationships; they are a support engine. When business development specialists forget this, clients inevitably start feeling like a number. For example, the system says call Mrs Jones every...
One of the most challenging things to do as a business owner is to change direction, review your own decisions and amend. It is in our innate nature to defend the decisions we have made. Time and time again people get stuck defending decisions made, at a point in time with very specific variables.
As small businesses, it is challenging to keep one’s head when the ‘black Friday’ push is on. Be vigilant, do not set yourself up for a loss leading busy month. It is very easy to discount stock on the shelf without consideration for the real cash invested. Use a...